The City of Wolverhampton will soon be installing ten tourist destination signs (brown signs) on key routes into the City. The new highway signage is an opportunity to improve visitors’ and residents’ awareness of the routes to our key tourist destinations. They’re aimed at attractions that have at least 100,000 visitors per year.

Some of our residents will be surprised at the size and numbers of the visitors that use these sites.

In the City we have nine tourist destinations that fit the criteria, these include: WV Active Central Baths, WV Active Aldersley Leisure Village, WV Active Bilston – Bert Williams, Monmore Green Stadium, Wolverhampton Race Course, Civic and Wulfrun Halls, Molineux Stadium, Grand Theatre and the Art Gallery.

The Managing Director tells us that the “new signage is due to be completed by the end of August and follows on from the “Welcome to City of Wolverhampton” gateway signs that are now in place.”

I very much welcome all that we can do as a City to encourage even more visitors into the City. Lifting tourism and encouraging visitors helps our city economy, and lifts our reputation. One million visitors is a great base from which to build upwards on.